My brother-in-law, Bob, has been keeping a blog on wordpress.com for a while now called Arcane Code. He mostly writes about software development using Microsoft tools, because that’s what he does for a living. He’s also had some interesting posts lately about installing various flavors of Linux under Virtual PC, and a long series digging deeply into SQL Server. But one of his most recent posts caught my eye and I wanted to share it: Arcane Thoughts: Benefits of Blogging.
In this article, Bob briefly outlines six benefits that he gets from writing on his blog: Meet and Greet, Self Documenting, Self Promotion, Mentoring, Education, and Giving Back. [...]












Commercial Jingles
My wife was a Communications major in college. So she often makes observations about how organizations try to get their message out to their audience. One thing she remarked on recently was the decline in the use of musical jingles, as opposed to non-musical slogans, in advertising. Read more in her post, “Ask any mermaid you happen to see…”