Dougal Campbell's geek ramblings

About a year-and-a-half ago, I wrote about how the Reinvigorate web stats service was entering a private beta, and I hoped to get a chance to try it out. I applied to the private beta program and waited. And waited. And waited some more. Then I sent them an email, and they said they were still working on it. And so I waited… Then I finally gave up, and tried some other tools like Google Analytics (which I don’t look at much) and MeasureMap (which I like a lot).

Well, all my waiting finally paid off. I received an email last week inviting me to the Reinvigorate Private Beta. I immediately signed in and activated tracking for this site. The new stats are a little different from what they used to provide, but they definitely give you some nice breakdowns of the information.

I’m particularly interested in the information on click-paths. I’m finding that only a few visitors dig down into the site. I want to add more prominent internal linkage to encourage people to explore, and I’ll be able to use this information to help gauge whether or not changes I make are effective. A couple of changes I’ve made recently are the addition of links to the next/previous post on the single article pages, and the addition of the page navigation buttons at the top of each page. Additionally, I’ve created an Archives page using the archive template in Sandbox.

I think that they’ll be opening up for more beta testers soon, so if you’re interested, you might want to head over and register: reinvigorate.net